Executive Creative Director / Creative Strategist / Award-winning Writer
Executive Creative Director / Creative Strategist / Award-winning Writer
Iconic film highlighting the miraculous power of ARVS against HIV AIDS
This is piece from 2010, but it holds a very special place in my heart. I’m immensely proud of it. It is a simple story of a brave woman, on the brink of death, who chose to be filmed every day for 3 weeks so that her message could help others get treatment.
It won awards but the most gratifying outcome was reading the emails, comments and letters that The Topsy Foundation received from HIV sufferers who said that the film motivated them to stop living in denial and get treatment.